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Your source of inspiring content from the Feel-Good Brands community.

Insights Environment Community

We are a B Corporation business

We are proud to announce that Beyond has attained the B Corp certification. We’ve always admired the movement and we’re excited to become part of the community.

3 minutes

Technology Environment Brand of the Month

Brand of the Month: WeAre8

Change the world in two minutes a day, how WeAre8 is building technology that will empower and unite people to solve the world’s biggest problems.

1 minute read

Insights Branding

Free webinar for food and drink brands looking to secure investment

In this edition we're discussing how you can optimise your brand to help secure funding to take your brand to the next level. Register now.

2 minute read

Insights Food Drinks Branding

See us at the Bread & Jam Festival this week

This week is the inaugural Bread & Jam Festival. We’ll be there to meet with brands, we’ll also be giving away three ‘Brand Health Check’ sessions.

1 minute read

Environment Brand of the Month

Brand of the Month: The Cheeky Panda

Don’t be fooled by the furry suit, The Cheeky Panda is serious about sustainability. Since launching in 2016, sales have shot up like a bamboo forest.

2 minute read

Insights Food Drinks Branding

How to generate brand appeal in a crowded market

Beyond hosted another Brand Talks LIVE webinar, fascinating discussion around branding in a crowded (food) market.

1 minute read

Insights Branding

Free webinar for brand managers and marketers in the food and drink space

Perhaps you’re thinking about launching a new brand, tackling a re-brand or hiring the right agency to help. Register now to reserve your place.

2 minute read

Technology Environment Brand of the Month

Brand of the Month: Chilly’s

Chilly’s was founded in 2010 to provide people with the ability to always have cold water on-the-go, without having to buy single-use plastic water bottles.

1 minute read

Insights Environment Branding

What brands need to know about sustainability?

Beyond hosted another Brand Talks LIVE webinar, delving deep into the topic of sustainable branding.

2 minute read

Technology Environment Brand of the Month

Brand of the Month: smol

The laundry revolution continues as smol is shaking up an industry that has barely innovated for a century.

1 minute read

Insights Food Drinks Branding

How should you be growing your brand?

Last week creative branding agency Beyond, hosted a Brand Talks webinar with some of our best loved food and drink brands.

5 minute read

Insights Branding

Free webinar for brand managers and marketers in the food and beverage sectors.

Perhaps you’re thinking about launching a new brand, tackling a re-brand or hiring the right agency to help. Register now to reserve your place.

2 minute read

Insights pandemic drives brands to cut food waste

Insights Drinks Environment

Pandemic drives British brands to help consumers cut food waste

It’s hard to find positives amidst a global pandemic but if ever there was one, it’s that Britons have become increasingly mindful of the impact of food waste.

4 minute read

Drinks Brand of the Month

Brand of the Month: The One Brand

B Corp brand on a mission to end water poverty, funding clean water projects in areas that need it most.

1 minute read

Insights

How and why to become a B Corp

It’s B Corp month, so how you can you start your journey to becoming a better business?

2 minute read

Insights Branding

Celebrating single life

As the single demographic continues to grow, how can brands adapt to a changing narrative around being single?

3 minute read

Food Drinks Environment

Michelin guide highlights sustainability

Michelin Guide Great Britain & Ireland 2021 highlights sustainability with new Green Michelin Star.

2 minute read

Insights Food Drinks Environment

How to have an eco-friendly Christmas

If ever there’s a year that we need Christmas the most, it’s got to be 2020. But how often do we think about the impact of the festive season on our planet?

2 minute read

Insights

Shooting at a safe distance: filming content and making ads during Covid-19

Productions continue during Covid-19, we consult with Beyond to find out how that works with social distancing guidelines in place.

1 minute read

Insights sustainble drinks packaging garcon wines

Insights Environment

Innovations in sustainable drinks packaging

People are becoming ever more conscious of climate change, which is driving further innovation in sustainable drinks packaging.

2 minute read

Insights Environment

Eco-Glossary

Research shows a lack of understanding around the terminology we use to talk about climate change. We created this eco-glossary to clarify some of those terms.

2 minute read

Insights Branding

How brands can tap into alternative belief systems?

Against a backdrop of uncertainty and a growing lack of trust in traditional authorities, people are increasingly turning to alternative belief systems.

3 minute read

Insights Environment

Is ‘offset’ a dirty word?

Companies can offset carbons emissions by funding projects that remove greenhouse gases. So why is the term ’offset’ facing increased criticism?

2 minute read

Drinks Brand of the Month

Brand of the Month: Girls Who Grind Coffee

Girls Who Grind Coffee is an amazing brand, on a mission to empower and inspire women in the coffee industry; everyone from farmers to baristas.

1 minute read

Insights supporting team wellbeing after furlough

Insights Wellness

Returning to the workplace: supporting your team after furlough

Recent studies have revealed that half of us have felt depressed or anxious about the future, so how can you support your team on their return to work?

2 minute read

Wellness Sports Brand of the Month

Brand of the Month: GoodGym

GoodGym is a community of runners that combines getting fit with doing good. Join and discover your reason to run.

2 minute read

Insights Branding

Re-energise your brand

Many businesses are struggling in the current climate. Re-energise your business with a FREE brand health check.

1 minute read

Insights Branding

“We are here for you…”

So many brands have missed the mark with their COVID messaging. Don’t follow the herd, here’s what you can do to make people feel more loyal to your brand.

3 minute read

Drinks Wellness Brand of the Month

Brand of the Month: MOJU

MOJU uses only nature’s most potent and effective ingredients to create their plant-powered juices, all cold-pressed for maximum impact.

2 minute read

Insights Environment Wellness Branding Retail

How brands are surviving a pandemic

Now is not the time to focus on sales or stock levels. Actions taken now will forever be remembered by consumers with love and loyalty.

6 minute read

Insights Retail

Stop panic buying, start purpose buying

Social distancing is on everybody’s minds right now. The impact could be catastrophic for small businesses, so let’s stop panic buying and start purpose buying.

3 minute read

Insights Branding

Don’t panic, keep rowing and we can weather this storm

COVID-19 has sent many businesses into survival mode, feeling paralysed and with no end in sight. But stay positive and plan ahead, the storm will pass.

4 minute read

Insights Wellness Retail

How to win retail and consumer trust in the CBD market

Consumers are soaking up the perceived benefits, but there is still confusion among consumers about whether it’s legal, what it does, and if it actually works.

5 minute read

Environment Wellness Brand of the Month

Brand of the Month: &SISTERS

Feminine care with a conscience. Better for your body, for our planet and for womankind.

4 minute read

Technology Environment

We’re planting a feel-good forest

If one per cent of the Earth’s population subscribed to Offset Earth, together we would plant 900 million trees every month.

2 minute read

Insights Environment Branding

Edelman Trust Barometer 2020: Is your brand ethical and competent?

The Edelman Trust Barometer is a trust and credibility report. How does your brand measure up?

4 minute read

Environment Fashion Brand of the Month

Brand of the Month: Lucy & Yak

Dungarees are back with Lucy & Yak, the British fashion brand that manufactures products ethically and sustainably in India and the UK.

3 minute read

Insights Food Wellness

Game changing plant-based sales

The latest in a trend of ‘plant-based’ movies, The Game Changers, has not gone unnoticed. In just one week it was crowned iTunes’ best-selling documentary ever.

6 minute read

Insights brands embrace mindfulness 2020

Insights Wellness Branding

How successful brands can embrace mindfulness in 2020

Brands that thrive will forge bonds with consumers on a deeper level. Making a genuine connection with consumers will be more important than ever in 2020.

5 minute read

Environment Fashion Brand of the Month

Brand of the Month: Teemill

Slowing down fast fashion is not the solution, but taking waste materials at the end of the cycle and making new ones is making sustainable fashion a reality.

2 minute read

Insights

Why brand purpose matters

Brand purpose is a term that has been bandied around a lot in recent months. It's not surprising really, but purpose isn’t something you can manufacture.

7 minute read

Insights

Can I have your attention please?

The importance of headline psychology, and how to win hearts with emotional advertising.

4 minute read

Technology

Healthy food in the workplace

How you can get better food options and more transparency at lunchtime.

2 minute read

Insights

Brands must raise the bar on waste-free beauty

How can beauty brands consider the demands of conscious consumers?

5 minute read

Insights

Transform your brand with eco packaging

How can eco-friendly packaging transform your brand?

8 minute read

Insights wearables consumer relationships

Technology

How wearables can strengthen consumer relationships

Wearable tech is touching all aspects of life, so how can brands tap into tech?

6 minute read

Insights

What happens when brands take a stand on social issues?

We take a look at the recent increase in brands weighing in on social, cultural and political issues.

5 minute read

Insights

Shoppers raise the bar for bathroom-based sustainability

Global production of plastics is predicted to double by 2040, what can we do to avoid that happening?

4 minute read

Insights

Unlocking the power of community-driven marketing

How do brands engage in a way that will influence behaviour and inspire action?

3 minute read

Insights

Mind the (gender) gap

In honour of International Women’s Day we’re celebrating powerful female entrepreneurs making a positive impact.

5 minute read

Insights

Veganism, from movement to mainstream

Veganism is on an epic shift from movement to mainstream. So what is it, and what's the cause of its huge popularity?

5 minute read

Environment

Morsbags: how to sew a good deed

Sociable. Guerrilla. Bagging: a feel-good way to fight waste.

3 minute read

Insights

How to win the hearts of conscious consumers

Who are conscious consumers and do they really matter to brands? The answer is yes, absolutely.

4 minute read

Technology

Less change leading to Greater Change

If a homeless person had a barcode that you could scan to give them money, would you? Does this instantly sound like a good idea?

6 minute read

Insights

The buzzword in business

Being B Corp certified is a great way to cultivate a positive company culture; after all, nothing unites people like a common cause.

5 minute read

Food

No more Mr. Niche guy

Find out how the niche food category is transitioning into mainstream and why.

3 minute read

Insights

Five killer reasons to enter business awards

We discuss how entering awards can help elevate your business.

4 minute read

Food

Q&A with Harry Thuillier

Co-Founder of Oppo talks healthy temptation.

4 minute read

Food

Top five food and drink trends for 2018

Five key trends have been predicted to impact the food and drink market in 2018.

4 minute read

Interview

Q&A with Linus Gorpe

Founder of The Raw Chocolate Co shares his passion for healthy indulgence.

4 minute read

Technology

Just because we can advance, should we?

What is AI and should we really be worried about the implications on our working lives?

3 minute read

Interview

Q&A with Hugh Thomas

Co-Founder of Ugly Drinks shares his inspiration behind the brand.

3 minute read

Insights

The key to a more successful content strategy

Learn the key points for clear, effective communication that delivers results.

5 minute read

Insights

5 steps to outperform the competition

Ellie Hutch gives her tips on how to elevate energy levels and boost team performance.

4 minute read

Technology

Emotive tech is the future of marketing

How brands are using technology to read consumers emotions.

5 minute read

Sports

Eco-athleisure wear is rising

How big names in fashion are marrying up clothing, branding and ecology.

6 minute read

Interview

Q&A with Jess Titcumb

We caught up with Jess to find out what it takes to launch a new brand and stand out in an already crowded marketplace.

4 minute read

Technology

The evolving relationship between technology and emotion

We no longer talk about digital or social channels — the Internet isn’t separate to our everyday lives, we live here now.

6 minute read

Interview

Q&A with Harry Sowerby

No nonsense advice on building a strong fitness brand from Harry Sowerby, co-founder of British Military Fitness.

3 minute read